Case Study: Gamified Interactive Video Experience

Case Study: Gamified Interactive Video Experience

By Last Updated: June 6, 2024
By Last Updated: June 6, 2024

Client & Need

Our client wanted to develop an interactive demo for their trade show booth at a global conference. They envisioned a gamified interactive video experience designed to underscore the importance of industrial cybersecurity. The objective was to educate through engagement, facilitate learning, and make a lasting impression on the audience.

Discovery Process

Moonshot Inc. started with a discovery meeting where we learned about the client’s brand identity, vision, and objectives.

Challenges

Several challenges were presented during the discovery meeting:

  • A constrained 2-month timeframe and limited budget.
  • Specific preference for the interactive platform we would use.
  • Defined objectives, a target audience, and a strategic message.
  • Requested gameplay mechanics with 30 scenarios and 15 attack options.
  • Specific criteria for scenario content.
  • A predetermined list of stakeholders to participate in content creation.

The Pre-Production Process

Moonshot Inc. was granted full creative control, assuming responsibility for all aspects of the project. Our pre-production process began with thorough research, defining a concept, crafting various scenarios, and developing a storyboard to visually map out the sequence of events, scenes, and shots, presenting our strategy and plan to the client. After their review and feedback, our video producer and team promptly made revisions and finalized the submission within a two-day timeframe.

Production Planning, Production, and Editing

Moonshot Inc. immediately dove into action, initiating a meticulously organized process. This involved scouting a location, obtaining necessary permits, acquiring essential equipment, script review, collaborating with a talent agency to enlist actors, costume designers, production assistants, and catering for the staff.

Over 3 days, we shot footage covering five distinct industries, each featuring three attack scenes and three defense options. Subsequently, we returned to our studio to finish the editing process, condensing 15+ hours of footage into 60- to 30-second segments featuring cinematic green screen animations, graphics, special effects, and audio.

Final Approval

After receiving approval for all clips, we integrated the content into the interactive platform, Stornaway, per the client’s request. Our efforts encompassed several project elements such as navigation, touch screen functionality, ensuring standalone operation in case live streaming wasn’t feasible, setting up two kiosks for gameplay, and integrating the Unity videogame software along with other customized specifications.

End Result

Following a successful presentation, Nick Handley, CEO of Moonshot Inc. and an experienced freelance video producer, was invited to speak at the virtual global enterprise summit regarding their innovative project on Interactive Adaptive Learning. Nick, representing the cybersecurity sector, highlighted the advantages of employing interactive engagement over traditional static learning methods. Subsequently, he addressed inquiries from a worldwide audience regarding the swift, efficient, and effective execution from start to finish.

End Result

Following a successful presentation, Nick Handley, CEO of Moonshot Inc. and an experienced freelance video producer, was invited to speak at the virtual global enterprise summit regarding their innovative project on Interactive Adaptive Learning. Nick, representing the cybersecurity sector, highlighted the advantages of employing interactive engagement over traditional static learning methods. Subsequently, he addressed inquiries from a worldwide audience regarding the swift, efficient, and effective execution from start to finish.

No Journey is Off Limits

We chose to take this journey not because it was easy but because it was hard.

Despite facing a tight two-week deadline, working within a limited budget, and having complete creative freedom, we embraced this challenge without hesitation. As with every project we undertake, we welcome opportunities to grow. Moonshot Inc. flawlessly executed this substantial technical venture from inception to completion, showcasing our commitment to cutting-edge innovation.

Interactive Video Experiences

If you need assistance from an experienced freelance video producer to guide you through the growing field of interactive video experiences, don’t hesitate to contact us or book a free consultation to discuss your ideas. Our complete range of services ensures that you can remain focused on your goals, trusting us to deliver top-quality results at every stage.

About the Author: Nick Handley

Nick Handley
From the moment I strummed my first guitar chord at 15, my passion for creative expression ignited, leading me to earn a degree in media production and audio engineering from the Art Institute of San Francisco. Throughout my career, I’ve delved into various roles, from musician to event organizer, always finding joy in turning ideas into tangible creations that captivate and inspire audiences.

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Inspired Video Production from Start to Finish

Inspired Video Production
from Start to Finish

Your business’s story should leave a lasting impression and inspire your audience to take action.

Your business’s story should leave a lasting impression
and inspire your audience to take action.